Here’s a template email for you to customize and send to your customers or clients to request a review.

Top 5 keys to requesting reviews

  1. Schedule time on your calendar EACH WEEK to do this
  2. Make your requests personal & individualized. (No group requests)
  3. Don’t be shy. They need reminders to actually do this!
  4. Make the request when the relationship is FRESH.
  5. If they say they will, but don’t follow through – Send them a reminder.

 

Dear [FIRST NAME],

We’re happy we had the pleasure of … [INSERT PERSONAL NOTE TO THIS INDIVIDUAL].

Also, could I ask you to do a small favor for us? Online reviews from awesome customers like you help others to feel confident about choosing [YOUR BUSINESS NAME], and will really help us grow our business. Could you take 60 seconds to leave us a review on Google? Here’s a direct link to our Google listing [LINK TO YOUR GOOGLE LISTING] (or our Yelp listing if you are an active Yelper [LINK TO YOUR YELP LISTING]).

Wondering what to write about? The best reviews offer some detail or a helpful tip or two for others considering our services. Here are some questions that should give you some ideas about what to write about:

What service did we complete for you?
Which location did you have the service at?
How did we do?
What did you like about working with us?
Did you work with any specific people you’d like to mention?
How do we compare to other services you have tried?
Are there any tips you would offer others about our business?

Thank you in advance for helping us out on Google!

[YOUR FIRST NAME]


Here’s what your email will look like

Hi Steve,

I’m glad we were able to help you out with your web hosting issues. Hopefully things are good to go!  This month I finally got around to creating a Google listing for my business and have been practicing what I preach – making a few review requests so I figured I’d send one over to you as well.

Could you take 60 seconds to leave a review on Google? Here’s a direct link to our Google listing (or our Yelp listing if you are an active Yelper).

Wondering what to write about? The best reviews offer some detail or a helpful tip or two for others considering our services. Here are some questions that should give you some ideas about what to write about:

What service did we complete for you?
How did we do?
What did you like about working with us?
Are there any tips you would offer others about our business?

Thank you in advance for helping me out on Google!

Jeffrey